Defaqto - helping people make better financial
decisions
Defaqto provides timely and accurate financial
information to all layers of the financial sector including product
providers, intermediaries, aggregator sites, the government and of
course, direct to consumers.
Our aim is to help people make better
financial decisions.
Defaqto is:
- Truly independent, able to offer impartial insight into
financial services
- A leading provider of financial services research since 1994,
with an established track record for in-depth and quality
information on products and services
- Second to none in its capability for the collection, collation,
analysis and distribution of information
- The sole data supplier to the Financial Services Authority for
its Comparative Tables
Service.
Our Values:
- We are direct, up-front and candid in everything we do
- We try to avoid unnecessary jargon but never over-simplify
complicated issues
- We are passionate about helping consumers find the right
products for them
- We want to understand how things work, we want to get to the
heart of the matter, to uncover the details and explain them to
others
- We seek to be comprehensive and are unbiased in the information
that we provide
- We are honest and believe in telling a straight story
- We seek to cover all parts of the financial industry – from
pensions and investments to general insurance, from the FSA to the
man and woman in the street.