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About us


Defaqto is an independent researcher of financial products, focused on providing intelligence to support better decision-making.

At our heart is the UK’s largest retail financial product and fund database - we maintain it by collecting data from across the whole market, and using our expertise and insight to analyse this data and make it comparable.

From this, we create a range of products and services – ratings, software solutions, consultancy services, data services, and publications and events – to deliver this information in a meaningful way.

Our intelligence facilitates better financial decisions and greater effectiveness in the creation, management and distribution of financial products.

Our products and services include:

Defaqto Star Ratings

Defaqto Star Ratings allow you to see where a product sits in the market, at a glance. We review every product across more than 50 categories, from credit cards and current accounts, to car insurance and income protection, awarding each a rating from one to five stars.

Financial product guides

Before buying insurance cover, applying for credit, switching current account providers or taking out a mortgage, it's important that you understand the differences between products. Our series of online guides will help you understand what to look for when choosing a financial product, so you can make better financial decisions.


Defaqto Group owns and operates Defaqto Limited and Defaqto Media Limited. Defaqto Group is backed by FF&P Private Equity Limited the private equity division of Fleming Family & Partners, and the Foresight Group.