Focus on fair value
Defaqto’s quality data and benchmarking can help with your product governance needs and support your Fair Value Assessment.
Find out moreSupporting end-to-end product lifecycle management
We assist providers across all stages of the product lifecycle - from development to launch and then review.
Communicate the quality of your offer with impact
Defaqto Ratings are an independent and trusted industry standard for assessing the quality of a financial product or proposition.
Drive sales conversions and customer retention with Defaqto Compare
Quickly and easily showcase your products' key features versus competitor offerings - in call centres, in your branches or online.
Get instant and unbiased market and competitor intelligence through Defaqto Matrix
- Saving your business the time and cost associated with gathering, analysing and disseminating market and competitor intelligence
- Helping you understand and react to changes in the market as they happen without delay
- Enabling you to maximise the impact of your marketing activity, internally and externally, by giving you the intelligence to identify USPs and communicate them effectively
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Our solutions
For your end-to-end product lifecycle management we offer:
Software
Supporting proposition design and development, helping you identify and communicate USPs and differentiate your offering at the point of sale.More about our software
Ratings
An independent and trusted industry standard, enabling you to communicate the quality of your proposition easily and with impact.More about Defaqto Ratings
Consultancy services
Based on our extensive market knowledge and in-depth research, these bespoke services provide support across the entire product lifecycle.
Learn more about services